Skip to content
Submit your app

Dub

Editor’s Pick

Open source link management and attribution for modern marketing

Marketing & Growth Freemium Launched
Visit site

Curated listings are not ranked, so they cannot be voted on.

About Dub

Dub combines short links, QR codes, custom domains and click analytics with a conversion-attribution engine that ties a link back to signups and revenue. An API and SDKs let developers mint links programmatically inside their own products. The core platform is open source and self-hostable.

Features

  1. Short links on your own domain

    Links run on a custom domain with folders, role-based access, expiration, cloaking, password protection, geo and device targeting, A/B tests and deep links into mobile apps.

  2. Conversion tracking from click to revenue

    Analytics go past clicks to leads and sales, with customer journey detail and lifetime value, which is what turns a link into an attribution record rather than a counter.

  3. Customizable QR codes

    Every link comes with a QR code that can carry your logo and colors, so offline campaigns are measured in the same place as everything else.

  4. Partner and affiliate programs

    An embedded referral dashboard, commission rules that can vary by partner, product or country, global payouts and 1099-NEC handling cover affiliate programs without a separate platform.

  5. API, webhooks and SDKs in five languages

    A REST API, real-time webhooks and SDKs for TypeScript, Python, Go, PHP and Ruby let a product mint and track links programmatically.

Use cases

  • Growth marketer

    Attribute signups and revenue back to individual campaign links instead of stopping the analysis at click counts.

  • Developer embedding links

    Generate branded short links inside your own product through the API and receive events over webhooks.

  • Startup running an affiliate program

    Give partners a referral dashboard with per-partner commissions and global payouts without adding a second vendor.

Strengths vs alternatives

  • Why it stands out

    24,796 GitHub stars as of 2026-09-21, backed by OSS Capital and used by teams at Vercel, Raycast and Perplexity.

    Source

Frequently asked questions

What is Dub?

Dub is a link management and attribution platform. It covers short links on custom domains, QR codes, targeting and A/B tests, real-time analytics that tie a click to a lead and a sale, and affiliate program tooling with commissions and payouts, all reachable through an API.

What does Dub cost?

Dub can be started for free from its homepage. As of September 2026 the plans listed on its pricing page are Business at 90 dollars a month, Advanced at 300 dollars a month and Enterprise on custom annual pricing.

Is Dub open source?

Yes. The platform's source is published at github.com/dubinc/dub under the AGPL-3.0 license, so it can be inspected and self-hosted, while the hosted service is the commercial option. Dub is built by Dub Technologies, Inc. and lists customers including Vercel, Raycast, Framer and Perplexity.

Updates

Version history appears here once the maker claims this listing and starts posting releases.

Comments

Comments open with submissions.

More Marketing & Growth like this

See the whole category